June 5, 2024 - Prime Factors is pleased to announce the latest addition to our team, Juan Asenjo, who joins us as the Director of Product Management. With an impressive background spanning more than three decades in information security, product management, and solutions marketing, Juan will play a pivotal role in the management and continued success of our application-level data security platform, EncryptRIGHT.

Juan brings over 30 years of product marketing and management experience to the table with a proven track record launching new products, driving successful product updates, and developing effective go-to-market strategies. He began his career in information security at the United States Department of Defense as the InfoSec Liaison Officer followed by nearly two decades working with Thales in global product marketing and integration marketing. Juan comes to Prime Factors most recently from Entrust, where he dedicated his expertise to driving the success of hardware security modules and data protection technology integrations. His combined experience in product management and developing marketing campaigns enables him to align EncrypRIGHT’s progress seamlessly with product messaging initiatives.

In his new role as Director of Product Management at Prime Factors, Juan plans to bring integration management into focus. He is passionate about ensuring that all integration components work seamlessly together and are thoroughly tested and documented to provide significant value to customers. Additionally, Juan strives to elevate the EncryptRIGHT messaging to resonate with customers seeking a better, easier way to protect sensitive data at the application layer. He will work closely with the development and marketing teams to achieve these goals and drive product management success.

“I am thrilled to embark on this new chapter with Prime Factors. I look forward to working with the EncryptRIGHT development and marketing teams to align the product with what the market is looking for while ensuring our message has an impact on customers,” Juan said.

Beyond his professional achievements, Juan enjoys spending time with his wife and two grown daughters and is known for his love of DIY home projects, traveling, and hiking.

Please join us in welcoming Juan to the Prime Factors team.